How Chappell Roan’s hit song “The Subway” sparked a tourism wave for Saskatchewan.
Viral spike in travel interest and web engagement
Ambassadors of healing: music meets travel—Saskatchewan as a soulful retreat with dark skies and wide-open landscapes
Themed campaign: pairing Roan’s songs with places like Grasslands National Park, Mosaic Stadium
Cultural tourism impact and future trends
Grass lawns are pictured along a street in Vancouver in August 2023 during water restrictions. Traditional lawns consisting of groomed turf grass are 'biodiversity deserts,' according to the U.S. National Academy of Sciences.
Tuma is a secure money transfer app designed for the African diaspora. It lets you send money instantly from the UK, Europe, or the US directly to mobile wallets and bank accounts in over 14 African countries.
A look at two grassroots apps—ShopCANADA and Maple Scan—that are helping Canadians identify and support truly local products using crowdsourcing and AI
